Інституційний репозиторій Приватного вищого навчального закладу "Європейський університет"
Архів містить у відкритому доступі наукові публікації викладачів та співробітників Приватного вищого навчального закладу "Європейський університет", матеріали доповідей та конференцій, навчально-методичну літературу, статті з наукової періодики.
Відкритий архів надає можливість для самостійного розміщення наукових праць ("самоархівування ").
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Розробка програми для виявлення атак у мережі на основі аналізу трафіку
(ПВНЗ "Європейський університет", 2025) Суров, Дмитро Олегович
У кваліфікаційній роботі досліджено концепцію побудови імітаційної моделі мультиагентної системи, орієнтованої на задачі кіберзахисту. Запропоновано архітектуру, в якій інтелектуальні агенти функціонують у замкнутому середовищі, виконуючи завдання виявлення та нейтралізації загроз. Поведінка агентів формується на основі нейронної мережі, що навчається за допомогою еволюційного (генетичного) алгоритму. Детально розглянуто моделі прийняття рішень, стратегії пересування та взаємодії між агентами в умовах обмежених ресурсів і змінного середовища. Запропоновано механізм оцінки ефективності агентів за кількістю успішно виконаних дій та їх здатністю до адаптації. Виконано графічну реалізацію імітаційної системи, побудовано візуалізації та проведено серію експериментів, у тому числі в умовах DDoS- атак. Робота демонструє перспективність використання мультиагентних систем із самонавчанням у завданнях кібербезпеки.
Economic efficiency of digitalization of the university’s admission campaign
(ВД "Гельветика", 2026-04-03) Pokorny, Natalia; Покорни, Наталія Сергіївна
The article evaluates the economic efficiency of digitalizing the university admission campaign within platform-based management models. Admission is considered a strategic mechanism for forming the student body and financial base of a university. Integration of information, organizational, and financial modules within a unified digital platform reduces costs, accelerates data processing, and improves financial cycle transparency. Based on the EUni platform implementation during the 2025/2026 admission campaign of the Private Higher Education Institution “European University” (Kyiv), where 3,147 applicants were registered and 2,089 enrolled, the study demonstrates high conversion and reduced losses between contract, payment, and enrollment stages. It is concluded that integrated digital admission platforms enhance financial resilience and efficiency of universities.
The university’s digital ecosystem as an environment for the development of the modern educational process
(International Scientific Unity, 2026-03-18) Pokorny, Natalia; Покорни, Наталія Сергіївна
The concept of an ecosystem is not new in the academic environment. In scientific research on innovative organizations, it is viewed as a model of interaction between various participants, services, and institutional mechanisms that form a common environment for value creation and the development of innovative processes. Digital technologies, in turn, contribute to strengthening the links between participants in such interaction and the formation of integrated digital environments within which data, knowledge, and services are exchanged.
Digital platforms for managing financial flows and student motivation in the higher education system
(Волинський національний університет імені Лесі Українки, 2026-03-29) Bobro, Natalia; Бобро, Наталія Сергіївна
Introduction. Research into digital platforms for managing financial flows and student motivation in the higher education system is an important task for modern economic science, considering the deepening digital transformation of universities, the growing role of human capital, the spread of blended learning formats, and increasing demands for transparency and efficient use of resources. In such conditions, the digital student account and integrated payment and motivation modules cease to be auxiliary services and become institutional tools that influence payment discipline, revenue structure, transaction costs, and behavioral parameters of educational activity.
Aim. The aim of the article is to provide a comprehensive economic analysis of digital platforms as tools for managing financial flows and student motivation in the higher education system, as well as to identify the key determinants of their effectiveness using the example of the integrated EUni student account solution in web and mobile formats.
Methods. The methodological basis of the research is the theoretical provisions of the digital transformation economy and the platform economy, as well as scientific approaches to assessing operational efficiency and transaction costs. To solve the research problems, conceptual and logical analysis, systems and interdisciplinary approaches were used, which made it possible to combine the economic interpretation of financial processes with the behavioral aspects of student motivation in a digital environment. Functional and structural analysis of the payment and motivation modules of the student account was applied, as well as elements of institutional analysis to substantiate the role of standardization of procedures, transparency of transactions, and rules of the internal bonus system.
Results. As a result of the study, the economic role of the platform approach in higher education was substantiated as a mechanism for improving the manageability of financial flows and forming behavioral incentives for students within a unified digital environment. It was determined that the key determinants of effectiveness are the standardization of payment procedures and digital accounting of obligations, transparency of transactions and control of payment statuses, integration of financial services with motivational mechanisms, as well as the formation of internal digital economies based on bonus currency and an internal store. It has been shown that the integration of online payment and gamification modules in the EUni student account creates organizational and economic prerequisites for reducing administrative costs, improving payment discipline, and enhancing student engagement.
Conclusions. Revealing the economic determinants of the effectiveness of digital platforms for managing financial flows and student motivation allows us to specify the requirements for the university’s platform architecture, clarify the mechanisms of influence of integrated payment and motivation modules on operational efficiency and behavioral parameters of educational activity, and outline directions for further verification of the effects of internal digital economies and the sustainability of incentives in the long term
Pedagogical foundations for the formation of a student’s virtual identity in the educational environment of a digital university
(2025-12-31) Bobro, Natalia; Бобро, Наталія Сергіївна
The article is devoted to a comprehensive theoretical and analytical study of the pedagogical foundations for the formation of a student’s virtual identity in the educational environment of a digital university. The relevance of the topic is determined by the profound transformational processes in higher education associated with the spread of digital platforms, automated services, and virtual educational environments, which are changing the nature of student participation in the learning process and the ways in which they interact with the university
environment. Under these conditions, educational interaction increasingly takes place in virtual space, where digital tools perform the functions not only of a technical intermediary but also of a factor of pedagogical influence. This highlights the need to rethink the role of a student as an active participant in the educational process in a digital environment and to define the conditions for forming their sustained educational presence. Under these conditions, virtual identity emerges as a sustainable form of a student’s educational presence, which
is formed through systematic interaction with digital tools for learning, communication, and management of learning engagement. The aim of the article is to provide a theoretical justification for the pedagogical mechanisms for the formation of a student’s virtual identity and to analyze the practical experience of implementing an integrated virtual educational environment within the university structure. The methodological basis of the study consists of methods of theoretical analysis, systematization, and generalization of scientific approaches to the digitalization of education, as well as an analysis of the practical results of the pilot implementation of a digital educational platform. The article describes the key functional components of the virtual educational environment, in particular, mechanisms of authentication and academic identification, tools for organizing schedules and tracking learning engagement, gamified motivational elements, digital student identifiers, and personalization and institutional communication services. It has been shown that the coordinated functioning of these components ensures the integrity of the educational environment and influences the nature of student engagement in learning activities. It is substantiated that the integration of these components contributes to increasing student engagement, supports the continuity of educational interaction, and creates conditions for the formation of a conscious and stable virtual identity. The practical experience of the pilot implementation of the EUni student account in 2025 confirmed the feasibility of the comprehensive use of digital tools as components of a holistic educational environment. The prospects for further development of digital university models related to the expansion of automated educational and management processes are outlined.